Billboard advertising is part of the large format outdoor arena. A media that’s transforming the landscape we live in and visibly changing the look of our towns and cities. Billboards are a great way to reach the masses – to reach where they live, commute, work and socialise. Unlike other mass advertising media such as TV or radio, billboards can’t be switched off. Or with magazine print advertising, it can’t be put down. Or with Internet advertising, it doesn’t disappear as quickly as it arrives
Scrollers are useful for drawing people’s attention to an advertisement or store promotion. This is especially true if the advertisement displays flashing or movement. That is, motion tends to immediately grab most people’s attention due to its nature of constantly changing between two or more states. Scrollers are powered by a pair of roller bearings that are moved by a motor and is an automated and productive way to showcase your advertisements and ultimately give more with your message.
Digital signage is a powerful branding tool. This form of communication allows the brands and companies to make their information and content available in specific places, and more than that, it also allows to offer new interactive experiences to the customer.